The Best Goes into Everything We Make

As one of the most well-known personal care product makers, Fruit of the Earth has improved the lives of millions of people around the world under many different labels, from our own Fruit of the Earth brand to your favorite store-brand products. We have always been driven to make the best products for our customers around the globe.

Founded in 1980, Fruit of the Earth is a family-owned and operated skin care company based in Texas that has grown to be one of the largest and most respected producers of skin care, sun care, and health care products in the world.

What started as a line of accessible and high-quality aloe vera products eventually expanded to our current diverse skin and sun care ranges. Along the way, we enhanced our focus to encompass home and bath & body products, but we never abandoned our commitment to creating effective, nature-inspired formulati

At Fruit of the Earth, we care as much about where our ingredients come from as we do about where they’re going. That’s why the aloe used in our products is carefully grown and harvested, as well as ethically sourced from a fair-trade producer. We also formulate all of our products in-house to ensure that only the best goes into everything we make.

We’re proud of our Texas roots, and of being American made and family owned. Passion for the company and its mission is one of our family traditions, and it carries through in everything we do.

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BEST SELLER

ALOE VERA 100% GEL

The original is still the best. Made from the inner gel fillet of sustainably grown and hand harvested aloe vera leaves, our pure Aloe Vera Gel helps to cool and soothe sunburned or irritated skin while forming a protective barrier to retain moisture and provide cooling relief. Our non-oily formula provides effective relief for minor burns, skin irritations, insect bites, chafing, itching, and dry skin.

Main Ingredients

ALOE VERA

Known by the ancient Egyptians as the “plant of immortality,” aloe vera acts as a protective layer, helping skin retain moisture and heal quicker. While it’s most commonly known as an anti-bacterial that helps soothe burned skin, aloe vera can also be ingested to improve digestion, detoxify the body, aid in weight loss, support the immune system, and help regulate blood sugar, blood pressure, and cholesterol.

COCOA BUTTER

Cocoa butter is a type of fat derived from cocoa beans and has been used in medicine for over 3,000 years. It is used to hydrate and nourish skin and is known for its benefits to reduce the appearance of scars and leave skin soft and moisturized. Its highly concentrated, medium chain triglycerides may also help reduce signs of premature aging.

VITAMIN-E OIL

Vitamin E oil, also known as tocopherol, is a powerful antioxidant that works to block free radicals from the body, helping to reduce the appearance of scars and blemishes, as well as soothing dry, cracked skin, and diminishing the appearance of fine lines and wrinkles.

ESSENTIAL OILS

Essential oils are organic compounds extracted from plants. They are known for many naturally healthy, beneficial effects from improving complexion to reducing anxiety. They are also used for their excellent astringent and antiseptic properties. Some of the essential oils found in our products include blood orange, neroli, verbena, vetiver, sandalwood, and pink rose.

MANUKA HONEY

Manuka honey is produced by bees that feed on the manuka plant of New Zealand’s north island. It’s known for its therapeutic properties and has been used to treat everything from acne and eczema to burns and wounds. It also has anti-bacterial and anti-inflammatory properties that work to moisturize, protect, and soothe skin.

PLANT EXTRACT

Plant extracts are concentrated substances derived from the tissue of plants and are very effective in helping to soothe skin, clear acne, and increase skin health. The extracts we use include willow bark, cucumber, pumpkin, cactus flower, coconut, pink rose, and blueberry, among others.

Products

SKIN CARE

Moisturize, soothe, and protect your skin with the healing power of nature.

The skin is your body’s largest organ — your protective barrier from the world. It’s affected by every aspect of your life, from where you live to what you eat. Over time, environmental toxins can wear on your skin, making it tough and dry. Fruit of the Earth’s proven skin care formulas utilize nature’s finest ingredients to help you maintain a healthy, youthful glow.

SUN CARE

Fight the negative effects of sun exposure with nature-inspired sun care products.

Sun exposure is responsible for most visible signs of aging, from wrinkles and discoloration to sun spots and reduced elasticity. But negative effects aside, the sun is also necessary for our survival. The key to safe sun exposure is protection and consistency. Fruit of the Earth provides you with everything you need to keep your skin protected, hydrated, and looking good all year round.

HEALTH

Experience the benefits organically grown aloe vera can make in your health regimen.

Aloe vera is a succulent plant that grows abundantly in tropical climates. It has been used for centuries for medicinal purposes, including treating digestion issues, high blood pressure and cholesterol, and boosting immunity. It’s also known to improve skin health and prevent inflammation. Fruit of the Earth uses only the finest organically grown aloe vera, extracted from the leaf’s inner gel to ensure maximum efficacy, with no added sugars, starches, or thickeners. Drink to your health!

HOUSEHOLD

Make yours a healthier, happier home with the power of natural essential oils.

Your home is the place you feel the safest in this world, so why use harmful chemicals to keep it clean? Our earth-friendly, biodegradable home products are cruelty-free and contain no parabens, phthalates, ammonia, chlorine, artificial dyes, or lauramide DEA. Keep your home looking and smelling its best, without the use of harsh chemicals and synthetic fragrances.